The construction of optimal stated choice experiments provides an accessible introduction to the construction methods needed to create the best possible designs for use in modeling decision making many aspects of the design of a generic stated choice experiment are independent of its area of application and until now there has been no single . The construction of optimal stated choice experiments theory and methods 1st ed 312 pp hardback by d j street l burgess hoboken wiley 2007. The construction of optimal stated choice experiments provides an accessible introduction to the construction methods needed to create the best possible designs for use in modeling decision making many aspects of the design of a generic stated choice experiment are independent of its area of application and until now there has been no single . 2008 the construction of optimal stated choice experiments theory and methods journal of the american statistical association vol 103 no 483 pp 1320 1321